Recast1

Recast1 is the world's first user-oriented coin that is now listed on Bitmart

Scope of Work

Influencer Marketing

We carefully select influencers in accordance with the needs.

Public Relations

We identify publications for paid press releases.

Community Management

We managed and take care the growing community.

Social Media Management

We provide on-brand content and audience-grabbing post copies.

Coming Soon

Objectives

-Recast1 contacted Lunar Strategy seeking assistance in establishing their project as an authority in the Stablecoin niche, and enhancing their reputation in the crypto space.

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-The key message Recast1 wanted to highlight was the project's innovative use of a consensus monetary algorithm.

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-During the initial phase, their primary goal was to expand their social media presence and educate users about the project. The second phase focused on conversions and building their Twitter and Telegram communities. Maintaining the narrative of their unique consensus layer was a key cross-goal component.

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Initiatives

-Create a Key Opinion Leader (KOL) strategy related to their niche, followed by a collaboration document with specific guidelines that would later be used to activate all Twitter and Youtube integrations.

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-Create a social media strategy and calendar that would coordinate all content creation with other cross-channel activity to ensure continuity throughout their social media presence.

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-Press releases, content creation and KOLs.

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Key Results

Authority and community building led to Recast1 securing $15 million capital commitment. This was attributed largely to press releases and social media growth, with the project increasing to 15,000 active, dedicated followers on Twitter and more than 3,000 on Telegram.

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Key Numbers Growth

Discord/Telegram Growth

Market Cap

Become one of our success stories

Become one of our success stories and be a leader paving the way forward in the blockchain sphere. We are proud to say we have collaborated with more than 100 growth-driven companies in the crypto and Web3 sector, using our industry expertise and top-level connections to reach your targeted audience.

With Lunar Strategy’s help, our company was able to recognize our target market, and the campaigns have successfully generated leads. The team proactively and effortlessly touches base on Slack, ensuring a seamless collaboration.

Romain Retailleau

Marketing Director, DBLR

Lunar Strategy’s efforts yielded good results, and the client was satisfied with their service and performance. The team was great at communication, and they were open, transparent, and available at any time. They used Slack, Zoom, and WhatsApp to communicate. Overall, they were easy to work with.

Tristan Reinsma

CEO, Rein-Commerce BV

Lunar Strategy is great with PR good writers and good connections in the places crypto project want to be at. Would highly recommend it to others.

Toms Selga

CFO, DoRac

LunarStrategy has been a strategic partner for NFTevening and has brought business consistently over the last few months. They are proactive, reliable and a great communication. I would definitely work with them in the future for marketing purposes.

Théo Sastre-Garau

Co-Founder, NFTevening

We tried several agencies before we found Lunar Strategy. Has been a pleasure to work with and will soon start the next project with our second brand.

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Owner, Ikirakenne Ltd

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