The Full Guide to Strategic Fundraising with KOLs in the Crypto Space

7 GameFi Projects to Look Out For This July 2023

7 min read
Jul 6, 2023

Imagine a world where your gaming skills aren’t just a source of joy and entertainment, but also a gateway to real-world financial opportunities. 

“Yes, please!” 

The gamer kid me couldn’t have imagined this possible 10 years ago. But here we are.  

Thanks to blockchain technology, we now find ourselves in a digital universe where players can embark on epic quests, vanquish mythical beasts, and discover hidden treasures, all while forging a path toward financial success. 

As we navigate these immersive landscapes, we'll encounter a wealth of in-game assets, from rare weapons and enchanted armor to coveted virtual real estate and cryptocurrency. Each acquisition becomes a strategic move, a financial investment that could yield lucrative returns.

Still sounds too good to be true?

Welcome to the extraordinary realm of GameFi, where virtual adventures and financial growth collide in an exhilarating fusion that will leave you spellbound.

If this interests you, check out these GameFi projects to look out for this July 2023!


Illuvium is a decentralized 3D open-world fantasy RPG game that combines exploration, creature collection, and intense battles in the 'Battle Arena.' 

Inspired by Pokémon, it aims to be the first AAA game in the blockchain gaming ecosystem. Players can explore diverse landscapes, collect unique creatures called 'Illuvials,' and compete against each other to win Ether. With cutting-edge graphics and ambitious gameplay, Illuvium offers an immersive gaming experience that redefines the possibilities of blockchain gaming.

At the time of this writing, Illuvium Overworld and Arena are still in beta versions for Mac and Windows, while Illuvium Zero is in alpha version for Mac, Windows, and Android. 


Created by the same company behind popular NFT collections like the Bored Ape Yacht Club, Meebits, and Crypto Punks to name a few, the Otherside is Yuga Labs’ most significant expansion of the BAYC NFT universe. Classified as an MMORPG, the Otherside is also a Web3 virtual world where you can own your land and use your NFTs as playable characters. 

The Otherside is still under development as of this writing. Given its ambitious interoperable platform allowing thousands of users to play, create, complete, connect, and explore in real time on any device, we understand that great things take time. So, check it now while it's still in the works. 

Heroes of Mavia

Heroes of Mavia, developed by Skrice Studios, is an immersive play-to-earn MMO Strategy game. Set in the enchanting world of Mavia, a fantasy-themed island, players embark on an exciting journey where they construct formidable bases on designated plots of land.

Engaging in strategic battles against neighboring bases and armies not only grants players a thrilling gaming experience but also rewards them with valuable in-game resources, including the P2E cryptocurrency $RUBY, unique to the realm of Mavia. 


Aurory is a blockchain-based MMORPG set in the vast world of 'Antik.' It offers a free-to-play and play-to-earn experience, allowing players to explore a diverse environment and participate in an NFT ecosystem. 

As one of the pioneering blockchain games, Aurory showcases a polished demo that allows characters to roam the world freely. In this thrilling adventure, players embark on a quest to hunt for 'Nefties,' unique and powerful indigenous creatures with vibrant colors. 

By engaging in the game through activities like staking, Neftie trading, and acquiring in-game items, players can earn rewards through the game's token, $AURY. 

Gala Games

Gala Games is a blockchain-based platform on Ethereum that offers a range of games, allowing players to earn cryptocurrencies and NFTs while enjoying immersive gameplay. The platform is supported by a network of distributed, user-owned nodes that secure the system and contribute to its development.

With a focus on creating enjoyable gaming experiences, Gala Games hosts various services:

  1. Games - Gala features multiplayer online battle arena (MOBA), real-time strategy (RTS), simulator, and role-playing (RPG) games like Spider Tanks, Legends Reborn, GRIT, and Walking Dead: Empires, all of which provide crypto-based rewards.
  2. NFTs - Players can buy and sell in-game items such as weapons, tools, and skins on the Gala Store, acting as an NFT marketplace. It also integrates seamlessly with OpenSea, one of the industry's largest NFT marketplaces.
  3. Film and music - Expanding beyond gaming, Gala has introduced platforms for artists to directly sell their film and music creations to consumers, providing new avenues for creative expression.

Star Atlas

Star Atlas is a space exploration RPG built on Solana, set in the year 2620. With political factions, territorial pursuits, advanced weaponry, and spacecraft, the game offers diverse gameplay experiences.

As a play-to-earn game, Star Atlas enables players to earn real-world value by completing tasks and achieving milestones. Rewards come in the form of $ATLAS tokens, which can be used to acquire in-game items like weapons, ships, land, and mining equipment. These items are represented as NFTs, granting players ownership and the freedom to shape their own strategies and adventures. 

Ragnarok Landverse

Last but definitely not the least on our list is Ragnarok Landverse. Yes, it’s the same iconic MMORPG Ragnarok every gamer knows.

Ragnarok Landverse, developed by Gravity Interactive, is a blockchain-based MMO game that builds upon the iconic Ragnarok Online. Players can expect the same immersive experience of exploring, battling monsters, building homes, and trading in a brand-new storyline with exciting gameplay mechanics.

The game has yet to be officially live though. But, a closed beta test for Ragnarok Landverse started on 29th June and runs until 12th July at 10 a.m. GMT+8. This limited-time opportunity allows players to provide feedback, discover any bugs, and contribute to the game's development before its official release.

Final Thoughts

Whether you're a fan of fantasy RPGs, space exploration, strategic MMOs, or immersive virtual worlds, the GameFi ecosystem has something for everyone. The integration of blockchain technology and the play-to-earn model has opened up new possibilities for gamers to not only enjoy their favorite pastime but also potentially earn a substantial income.

As the gaming industry continues to embrace blockchain technology, we can expect even more innovative projects to emerge, pushing the boundaries of what is possible in the realm of gaming and finance. So, dive into the world of GameFi and discover the exciting opportunities that await you in this extraordinary digital universe.

Tim Haldorsson
CEO of crypto and Web3 marketing agency Lunar Strategy, involved in the crypto scene since 2017. Provides forward-thinking Web3 marketing insight as a contributor to Cointelegraph, Rolling Stone, Daily Coin, NFT Plazas, and Finance Magnates.
Jack Haldorsson
CMO at Lunar Strategy. Been in the crypto space since 2017. Jack leverages his know-how of the blockchain ecosystems and strong KOL relationships to execute result-focused strategies that amplify brand storytelling, drive awareness and grow the project sustainably with the help of Influencer relations.
Adam Westerén
Head of Sales
Adam's passion is to create self-sustainable communities in the Web3 world. He enjoys when you create a Web3 community that can grow by itself. This is what he does in his current role as Head of sales.
William Rejström
As a Community Manager at Lunar Strategy, I'm passionate about finding new ways to connect people, add value and build strong community relationships.
Shann Holmberg
As head of growth at Lunar Strategy, I understand the significant shift away from traditional marketing strategies that Web3 projects require.
Nick Ballanutsa
Crypto Content Creator
Crypto Content Creator, Nick is creating engaging Twitter threads & posts for leading crypto & NFT companies.
Vide Haldorsson
Influencer Manager
Influencer Manager at Lunar Strategy.
Johnny Pedro
Head of Partnerships
Head of Partnerships at Lunar Strategy, creating win-win solutions for Web3 companies. You might have heard his music on Tomorrowland from his previous ventures in the music industry.
Jarrod Frankel
Head of Community
Jarrod is responsible for the teams that provide both engaging social media content and enticing and informative articles for our clients.
Tayler McCracken
Editor at Coin Bureau
Tayler McCracken is the Editor-in-Chief of the Coin Bureau, a leading publication that provides cryptocurrency education.
Vineet Nair
As a web3 storyteller, Vineet brings a wealth of experience in content, journalism, and management, with hands-on knowledge of metaverses, NFTs, AI, and finance.
Hassan Shafiq
Lunar Strategy
Lunar Strategy.
Mairead Finlay
British writer specialising in NFTs, luxury lifestyle & travel based in Portugal. Previous publications include Business Insider, LoveEXPLORING, The Guardian and My French Country Home Magazine. Previously the SEO Editor of tech & startup website TechRound.
Sandra Vukovic
Content & Marketing Specialist
Content & Marketing Specialist at Lunar Strategy.
David Kevin Jeppesen
Lunar Strategy
Raised in the spring of technology, solving problems and finding simple digital solutions is part of my nature. I’m a teachable individual who is always eager to learn and develop as a person.
Julieta Ose
Crypto Content Creator
Crypto Content Creator at Lunar Strategy.
Gino De Graaf
Google Ads Specialist
Google Ads Specialist at Lunar Strategy.
Sam Runge
Media Manager
Lunar Strategy.
Your Guide to Crypto & NFT Influencer Marketing For Your Next Project
Your Guide to Crypto & NFT Influencer Marketing For Your Next Project
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