London remains one of the world’s leading hubs for Web3 and blockchain innovation. In 2026, the top crypto marketing agencies serving London-based projects specialize in GTM strategy, crypto PR, influencer marketing, paid media, SEO, and community growth across both the UK and global markets.

In this list, we highlight five agencies that serve London-based Web3 projects, including London HQ agencies and global teams with strong experience supporting UK-facing campaigns.

Whether you are launching a new crypto project, growing an existing protocol, or looking to expand your reach within the UK and international markets, these agencies offer the experience and strategic insight needed to execute effective campaigns in 2026.

TL;DR: Top Crypto Marketing Agencies Serving London Web3 Projects (2026)

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Read on to explore each agency’s strengths, services, and notable outcomes.

How We Selected the Top Crypto Marketing Agencies Serving London Projects

To build this list for 2026, we focused on agencies that actively support London-based Web3 teams and have demonstrated experience across core growth channels like crypto PR, influencer marketing, paid media, SEO, and community management. 

We also prioritized agencies that clearly communicate measurable outcomes, notable client experience, and repeatable execution across multiple Web3 sectors.

What is a Crypto Marketing Agency?

A crypto marketing agency helps Web3 and blockchain companies grow awareness, users, and community through channels like crypto PR, influencer marketing, paid media, SEO, and social/community management. Unlike general marketing agencies, crypto specialists understand token ecosystems, crypto-native communities, and the fast-moving media landscape that shapes adoption in Web3.

In 2026, the best crypto marketing agencies also focus on content formats that perform well in both search engines and AI-driven discovery (for example, structured comparisons, FAQs, and proof-backed case studies). 

Services Offered by Top London Web3 Agencies

The top crypto marketing agencies serving London projects typically offer a mix of growth channels designed for Web3 audiences. Depending on your stage (pre-launch, TGE, post-launch growth, or scaling internationally), these services can include crypto PR, influencer marketing, paid media, SEO, social media, and community building.

Below is a breakdown of the most common services and what they’re used for in 2026.

Each service plays a different role depending on whether you need awareness (PR), acquisition (paid/SEO), trust (thought leadership), or retention (community).

Web3 Public Relations

In 2026, strong Web3 PR focuses on narrative clarity, credibility, and placements that influence both crypto-native audiences and mainstream business decision-makers.

For example, during a token launch or major protocol update, Web3 PR often includes coordinating announcement timing across crypto-native publications, securing founder commentary for follow-up coverage, and reinforcing messaging through thought leadership rather than one-off press releases.

Web3 Social Media Management

Web3 social media marketing leverages modern-day digital media tactics to improve the effectiveness of social media strategy. 

In practice, this can include planning content around roadmap milestones, product releases, or ecosystem partnerships, while adapting messaging for platforms like X, Telegram, and Discord to maintain consistency without duplicating content verbatim.

In this new digital era, social performance is driven by consistent creator-style content, clear positioning, and community-led distribution rather than brand-only posting. 

Web3 Community Management

Web3 community management involves using decentralized technologies to build and manage online communities of customers, fans, and supporters. 

This can include using blockchain-based tools to track and reward community participation, and decentralized networks to facilitate peer-to-peer interactions and foster a sense of ownership and belonging among community members.

With crypto coming of age, community growth is less about raw member count and more about retention, activation, and turning members into repeat users and advocates. For example, community management during early-stage growth often focuses on onboarding and education, while later stages prioritize moderation, feedback loops, and converting active members into long-term users or contributors. 

Search Engine Optimization (SEO)

SEO refers to improving a website's visibility and ranking on search engine results pages. 

Web3 SEO involves using decentralized technologies to improve a website's search performance. 

This may include building content around high-intent queries such as protocol comparisons, ecosystem guides, or token utility explanations, while structuring pages so answers can be surfaced directly in AI-generated search results.

In 2026, Web3 SEO also includes optimizing content for AI-driven discovery (e.g., Google AI Overviews and AI assistants) using structured sections, concise answers, and proof-backed claims.

Web3 paid advertising

Web3 advertising is a form of digital marketing that uses paid ads on Web3 platforms to promote products or services. 

This can include tactics such as sponsored posts on multiple platforms, paid search ads on popular search engines, display ads on web3 sites, PPC campaigns, and other marketing strategies. The goal of web3 paid advertising is to reach potential customers and drive them to take the desired action, such as visiting a website or making a purchase.

In 2026, paid growth is strongest when paired with strong landing pages, clear offers, and creative testing built specifically for Web3 audiences. Paid campaigns are often used to support specific moments such as product launches, beta access, or ecosystem incentives, with performance measured beyond clicks to include qualified traffic, sign-ups, or community joins.

Web3 influencer management

Web3 influencer marketing involves working with influencers on web3 platforms to promote products or services. 

Influencer campaigns in Web3 often combine short-term activations with longer-term creator relationships, where influencers participate in AMAs, product walkthroughs, or community discussions rather than posting one-off promotions.

Crypto marketing agencies can help businesses and crypto projects identify and work with the best crypto influencers to create effective influencer campaigns on web3 platforms.

More importantly, a firm that understands the latest influencer marketing trends in 2026; influencer ROI improves when campaigns prioritize niche credibility, repeat collaborations, and community spillover into Discord/Telegram, not just reach.

The Top 5 Web3 Marketing Agencies in London

Web3 and crypto marketing have seen significant growth worldwide in the last two years as regulators swung into action to provide clear frameworks. These 5 cryptocurrency marketing agencies are not only recognized in London but also among the top crypto marketing agencies in the world.

Below are the top crypto marketing firms that serve London-based Web3 projects.

1. Lunar Strategy

Services

Lunar Strategy is a Web3 advertising agency focused on GTM strategy, community management, PPC/paid media, SEO, social media management, and influencer marketing. The Lunar Strategy team has consistently ranked among the best crypto PR firms in Europe, making it a reliable partner for Web3 startups based in London.

Notable clients

This crypto marketing agency has worked with over 250 brands since it was established; notable mentions include Polkadot, ICP, and OKX.

Notable results

• Successfully onboarded 1.2M users in 5 weeks for Warden Protocol
• Built a comprehensive strategy and KOL list suitable for promoting Supra’s product release, with a DeFi and trading focus for the TGE, leading to 400k+ impressions.
• Conducted a 3-month campaign with Cardano, where their team managed KOLs amplifying key narratives in the ecosystem and created PR articles around Cardano’s key Use Cases and DeFi initiatives.

To learn more about what Lunar Strategy has done for its clients as a Web3 and crypto marketing agency, take a look at its case studies page.

2. Coinbound

Services

Coinbound specializes in promoting cryptocurrency and blockchain companies through crypto PR, influencer marketing, social media marketing, community and setup management, online advertising and campaigning, SEO, and Web3 blog and executive networking. The company also assigns a Web3 advertising executive to assist with research, strategy planning, and business development.

Notable clients

Some of Coinbound’s significant clients include Cosmos, Stake, Nexo, Blockcard, Gilded, and Voyager.

Notable results

• Helped CoinStats improve organic growth by 1020% in just three months.
• Increased Metamoose’s NFT Discord server engagement from 7.14% to 60% in one month.
• Helped Ethermail generate 100,000+ registrations in a single month, leading to coverage on CoinTelegraph, TechCrunch, and Blockworks.

3. NinjaPromo

Services

Ninja Promo offers influencer campaigns, content creation, content marketing, paid advertising, ICO marketing, Security Token Offering (STO) support, strategic SEO, website development, community management, video production, branding, and crypto PR.

Notable clients

Some of Ninja Promo’s top clients include Dopamine, Polka Pot, Bull Perks, Ironfx, Okex, and Hycon.

Notable results

• Helped Debay gain 1,000+ new sign-ups, 100,000+ engagement growth, and 70% website conversion growth.
• Increased Intellectsoft subscribers by 3×, engagement by 200%, brand awareness by 250%, and reached 700,000 monthly impressions.
• Helped Tozex achieve 4× subscriber growth, 3,000+ new users, and 150,000 monthly impressions.

4. Crowdcreate

Services

Crowdcreate specializes in paid social advertising, creative content marketing, social media strategy, influencer promotions, video creation, promotional events, and consultation services including advertising strategy, Web3 token offerings, and research.

Notable clients

They have worked with brands such as Forte, Casper, Jamcity, Yield Guild, The Sandbox, NFL, Animoca Brands, and Solana.

Notable results

• Funded 35+ crowdfunding campaigns, raising approximately $25 million in three years.
• Raised approximately $250 million in funding across 500+ projects, reaching 7.1 million users.
• Gained 75,000 views for Divine Anarchy through influencer promotions.
• Achieved high email open and response rates for Pastel Network and Cypherium campaigns.

5. Outset PR

Services

Outset PR provides tailored Web3 PR campaigns, media relations, thought leadership positioning, press release distribution, and strategic communications for product launches and industry events, combining data insights with targeted outreach.

Notable clients

Some of the notable projects that have worked with Outset PR include NOWPayments, Rarible, Dash, and CoinLoan.

Notable results

1. Secured organic, high-credibility media coverage across Cointelegraph, Forbes, Bloomberg, The Block, and crypto.news.
2. Delivered PR support that enhanced brand awareness and engagement for clients across DeFi, NFT, protocol infrastructure, and token ecosystems.

Summary

London-based Web3 teams in 2026 can choose from both UK-headquartered and global crypto marketing agencies that support London-focused campaigns. The five agencies listed above cover the most important growth needs in Web3, including GTM strategy, crypto PR, influencer marketing, paid media, SEO, and community building, each with a different strength depending on your project stage.

If you’re comparing agencies, start by matching your current goal (launch, user growth, community activation, or PR credibility) to the agency’s primary focus in the TL;DR table above.

If you want to get in touch with the Lunar Strategy team, visit our website! If you're looking to learn more about Web3 marketing and how it all runs in 2026, take a look at our blog.

Frequently Asked Questions About Crypto Marketing Agencies in London 

What defines a top crypto marketing agency in London in 2026?

A top agency combines Web3-specific experience with modern execution across crypto PR, influencer strategy, paid media, SEO, and community growth. In 2026, the best agencies also show proof of outcomes (case studies, measurable growth, or earned media wins) and can adapt to shifting market and regulatory conditions.

Are offshore agencies like Coinbound and Lunar Strategy relevant for London projects?

Yes. Many London-based Web3 teams work with global agencies because they bring established influencer networks, crypto media relationships, and cross-market experience. The key is choosing an agency with clear Web3 outcomes and services aligned to your UK go-to-market plan.

Should I focus on community or paid ads first?

It depends on your stage. In 2026, most projects grow best with a community-first foundation (trust + retention) paired with targeted paid campaigns for acquisition. If you’re launching, community and positioning usually come first; if you’re scaling, paid media and SEO often become bigger priorities.

Do these agencies handle TGE marketing?

Many agencies offer token launch support, but coverage varies. Some focus more on PR and community, while others support paid media, influencer campaigns, and launch planning. Always confirm scope (deliverables, timelines, and channels) before signing.