Your Guide to Crypto & NFT Influencer Marketing For Your Next Project
With the popularity of Web3 growing exponentially, industries and projects alike are searching for publications that are experts in the field to publish their projects and scale their operations.
Having high-quality PR content featured in the right publications can cause significant spikes in interest, reach, and engagement in your project from the Web3 community, which is essential to any project's growth.
Targeting and tightening your niche is always a good idea to get the most out of your efforts - and this is where country-specific publications come in handy. The German Web3 scene is one of the most active and influential in Europe, with several key players in the country.
In this article, we'll be discussing the best NFT marketing agencies in Germany.
Blockchainwelt
Blockchainwelt. is one of the leading platforms in Germany dedicated to the topic of blockchain technology. With many years of experience in blockchain, the team offers comprehensive packages through daily news, courses, forecasts, and educational content.
A noteworthy feature of their website is the independence from companies and related advertisements. Therefore, authors can report neutrally to the advantage of site visitors who want to learn more about the topic.
Click here to view their Editorial guidelines.
Avg. monthly visitors: 145.5K worldwide
Coincierge
Coincierge has been a leading publication in the field of Web3 since 2017. Their expert team aims to inform readers about crypto news and events clearly and understandably to act as a solid basis for investment decisions.
The experience and knowledge of the Coincierge editorial team result in high-quality news for their readers daily. In addition to information, the publication also offers insights into the world of crypto, NFTs, trading, shares, etc.
Their goal is for readers to make the right decisions when investing; therefore, transparency is the top priority in their analysis and reporting.
Click here to view the Coincierge Media kit.
Avg. monthly visitors: 342.4K worldwide
Kryptoszene
Kryptoszene started as a blog and became an established portal for independent news and information. The dynamic hub covers Web3-specific news and events, including crypto purchasing instructions, reports, courses, investment tips, and more exciting areas.
The platform offers comprehensive insights into future-oriented investments, from blockchain technologies to stock trends. You'll also find broker tests and reviews, comparisons, social trading platforms, and stock depots. News, features, and analyses on influential crypto and investment topics are published daily and distributed via Google News.
Click here to get published on Kryptoszene.
Avg. monthly visitors: 63.2K worldwide
BTC ECHO
BTC ECHO is another one of the leading publications in Germany when it comes to Bitcoin and blockchain. BTC-ECHO gives access to the blockchain of the future today by providing daily news, comprehensible analyses, and critical reports.
They believe that only those who understand the future can shape it. They offer their readers daily reports and analysis of events in the blockchain- and crypto-space. The editorial team is passionate about tech and innovation and consists of seasoned experts who have been in the space since 2014.
Click here to request the BTC ECHO Media kit.
Avg. monthly visitors: 1M worldwide
Crypto Monday
CryptoMonday is a hub for Web3 news with a team of experts who have been active in the German-speaking crypto community since 2012. The publication delivers the latest news, reviews, comparisons, and instructions from various subject areas, giving anyone interested an opportunity to absorb comprehensive information about trends and backgrounds in the Web3 landscape.
The highly qualified team specializes in respected areas where strict measures are taken to ensure all their content meets specific values, principles, and standards.
Click here to contact CryptoMonday.
Avg. monthly visitors: 91.4K worldwide
Get Your Web3 Project Published
These five German publications have established themselves as frontrunners in the field, boasting extensive experience, knowledge, and audiences that benefit anyone looking to have their Web3 PR content published for maximum exposure.
If you're looking for a German Web3 publication, these five platforms are the best way to go!
Tim Haldorsson
CEO
CEO of crypto and Web3 marketing agency Lunar Strategy, involved in the crypto scene since 2017. Provides forward-thinking Web3 marketing insight as a contributor to Cointelegraph, Rolling Stone, Daily Coin, NFT Plazas, and Finance Magnates.
Jack Haldorsson
CMO
CMO at Lunar Strategy. Been in the crypto space since 2017. Jack leverages his know-how of the blockchain ecosystems and strong KOL relationships to execute result-focused strategies that amplify brand storytelling, drive awareness and grow the project sustainably with the help of Influencer relations.
Adam Westerén
Head of Sales
Adam's passion is to create self-sustainable communities in the Web3 world. He enjoys when you create a Web3 community that can grow by itself. This is what he does in his current role as Head of sales.
William Rejström
COO
As a Community Manager at Lunar Strategy, I'm passionate about finding new ways to connect people, add value and build strong community relationships.
Shann Holmberg
COO
As head of growth at Lunar Strategy, I understand the significant shift away from traditional marketing strategies that Web3 projects require.
Nick Ballanutsa
Crypto Content Creator
Crypto Content Creator, Nick is creating engaging Twitter threads & posts for leading crypto & NFT companies.
Johnny Pedro
Head of Partnerships
Head of Partnerships at Lunar Strategy, creating win-win solutions for Web3 companies. You might have heard his music on Tomorrowland from his previous ventures in the music industry.
Jarrod Frankel
Head of Community
Jarrod is responsible for the teams that provide both engaging social media content and enticing and informative articles for our clients.
Tayler McCracken
Editor at Coin Bureau
Tayler McCracken is the Editor-in-Chief of the Coin Bureau, a leading publication that provides cryptocurrency education.
Vineet Nair
Writer
As a web3 storyteller, Vineet brings a wealth of experience in content, journalism, and management, with hands-on knowledge of metaverses, NFTs, AI, and finance.
Mairead Finlay
Writer
British writer specialising in NFTs, luxury lifestyle & travel based in Portugal. Previous publications include Business Insider, LoveEXPLORING, The Guardian and My French Country Home Magazine. Previously the SEO Editor of tech & startup website TechRound.
Sandra Vukovic
Content & Marketing Specialist
Content & Marketing Specialist at Lunar Strategy.
David Kevin Jeppesen
Lunar Strategy
Raised in the spring of technology, solving problems and finding simple digital solutions is part of my nature. I’m a teachable individual who is always eager to learn and develop as a person.
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