The Full Guide to Strategic Fundraising with KOLs in the Crypto Space

Top 5 Meme Projects to Follow This July 2023

12 min read
Jul 5, 2023

We all love a good laugh every now and then. But when crypto and comedy collide, we either see ourselves in the midst of being a millionaire or dead-ass broke. 

Welcome, my friends, into the wild and wacky world of meme coins! 

They embody the internet's mischievous spirit, providing us with a unique opportunity to merge laughter and financial speculation into a cocktail that's equally thrilling, absurd, and slightly questionable.

But don't let their humorous nature fool you—these little digital jesters have captured the attention of millions, and their rise to prominence has been nothing short of mind-boggling. They've gone from being dismissed as mere jokes to achieving jaw-dropping market valuations that would make traditional investors blush and scratch their heads in disbelief.

Now, you might be thinking, "Wait a minute. Can a currency built on laughter and online shenanigans actually hold any real value?

Well, my skeptical friend, that's where things get interesting. 

Meme coins have become a playground for seasoned traders looking to catch lightning in a bottle and wide-eyed rookies hoping to strike it rich with comedic luck.

If you’re brave enough, let’s look at our top 5 picks of meme projects to follow this July 2023!

Memecoin by Memeland

Memeland, a venture studio in the Web3 space, emerged from the creative minds behind 9GAG, the iconic meme-centric entertainment website that has been a staple of Web2 since its inception in 2008. With over 200 million users across social media platforms, 9GAG found itself in a prime position to explore the possibilities of Web3. Thus, Memeland was born, signaling their ambitious foray into this new frontier.

Memeland takes a straightforward approach to Web3, keeping a close eye on the market and observing the trends that have captured the attention of NFT communities. They then engage in "micro innovation," building upon these trends to provide additional value to their own community. And it seems their strategy is paying off. 

However, having prominent advisors and investors like Animoca Digital Research, Moonbirds' Kevin Rose, and VeeFriends' Gary Vee doesn't hurt either.

So far, Memeland has unveiled three NFT collections, each serving as a gateway into the vibrant Memeland economy. We expect that this venture studio's future will involve the creation of a metaverse, further expanding the immersive possibilities for their growing community. However, we are particularly interested in their memecoin ($MEME). 

Accordingly, this will literally be just a meme coin with no roadmap and zero utility. But, knowing the company behind it, it should be interesting to follow how it pans out.


Pepe the Frog has been around since the mid-2000s. Created by cartoonist Matt Furie for his comic Boy’s Club, Pepe is a green frog with a humanoid body and human-like traits and personalities. 

With the rise of social media, Pepe became an internet meme and since then, Pepe has become an icon in the world of memes. 

You can say that Pepe is an embodiment of internet culture and what better way to pay homage to Pepe the Frog than to create a meme coin! And so, $PEPE was born. It calls itself as “the most memeable meme coin in existence”. 

Nobody saw it coming. There was no presale. No paid ads. Zero taxes. This project is not even associated with Matt Furie or his creation of Pepe the Frog. It’s simply a meme coin with no intrinsic value, no formal team or roadmap, and no expectation of financial returns. Like all memes, it’s just for fun. 

Fuelled only by the power of memes, $PEPE grew to become one of the most iconic meme projects in the market today. But can it survive in the long run? Analysts are bearish on $PEPE’s future. But, if you understand the meme culture, you’ll know that no technical analysis can predict a meme coin’s future. If you really want to know, join the Pepe community and see for yourself.


Floki is actually the name of Elon Musk’s dog. Yup, this meme project was created under the inspiration of Elon Musk’s Shiba Inu. However, what initially started as a dog-theme meme coin has grown and evolved into a full-fledge Web3 project that provides utility through its own blockchain ecosystem. 

From NFT collections and metaverse to DeFi integration, merchandise and NFT marketplaces to a crypto education platform, these are some of what we can expect from Floki in the future. If you’re interested in a memecoin that serves a purpose, then it might be worth your time to explore Floki.


Mong calls itself “the meme coin the community always deserved.” Still with no intrinsic value (a.k.a. completely useless coin), Mong was born out of the incoherent ramblings of a US congressman. 

Since its launch in May 2023, it grew its Twitter following to more than 80K and its market cap to almost 14M. Obviously, Mong is not as successful as $PEPE since it launched around the same time. But, $MONG is definitely interesting to follow, especially since it “associates” itself with the U.S. Congress. We’re wondering how crypto news involving U.S. Congress could affect its movement. Only time will tell.


Only a little information is available regarding this meme coin. What we do know is that it’s a panda-themed meme coin with Chinese roots. But because we believe that laughter and money are not limited to one geographical location, we’ve added $POGAI here to pique your interest. 

With Hong Kong opening up to crypto, it should be interesting to follow how meme coins like $POGAI will flourish. After all, the Chinese have a high-risk tolerance (to the point of becoming a gambling problem in some). If the Chinese crypto community supports meme coins like $POGAI, it will only be a matter of time for more Chinese meme coins to appear in the crypto space. 

Wrapping Up

Meme coins are here to stay, reminding us that in the vast expanse of the internet–where ideas are born and trends go to die–laughter truly has the power to shape even the most unlikely of currencies. 

But remember that meme coins are not for the faint of heart. Expect a turbulent ride where market sentiment can shift as quickly as the punchline of a well-crafted meme.


So, whether you're here to join the fun and dive into the meme coin madness or simply spectate from a safe distance, fasten your meme-ory belts and explore this bizarre world where jokes and money collide. 

Tim Haldorsson
CEO of crypto and Web3 marketing agency Lunar Strategy, involved in the crypto scene since 2017. Provides forward-thinking Web3 marketing insight as a contributor to Cointelegraph, Rolling Stone, Daily Coin, NFT Plazas, and Finance Magnates.
Jack Haldorsson
CMO at Lunar Strategy. Been in the crypto space since 2017. Jack leverages his know-how of the blockchain ecosystems and strong KOL relationships to execute result-focused strategies that amplify brand storytelling, drive awareness and grow the project sustainably with the help of Influencer relations.
Adam Westerén
Head of Sales
Adam's passion is to create self-sustainable communities in the Web3 world. He enjoys when you create a Web3 community that can grow by itself. This is what he does in his current role as Head of sales.
William Rejström
As a Community Manager at Lunar Strategy, I'm passionate about finding new ways to connect people, add value and build strong community relationships.
Shann Holmberg
As head of growth at Lunar Strategy, I understand the significant shift away from traditional marketing strategies that Web3 projects require.
Nick Ballanutsa
Crypto Content Creator
Crypto Content Creator, Nick is creating engaging Twitter threads & posts for leading crypto & NFT companies.
Vide Haldorsson
Influencer Manager
Influencer Manager at Lunar Strategy.
Johnny Pedro
Head of Partnerships
Head of Partnerships at Lunar Strategy, creating win-win solutions for Web3 companies. You might have heard his music on Tomorrowland from his previous ventures in the music industry.
Jarrod Frankel
Head of Community
Jarrod is responsible for the teams that provide both engaging social media content and enticing and informative articles for our clients.
Tayler McCracken
Editor at Coin Bureau
Tayler McCracken is the Editor-in-Chief of the Coin Bureau, a leading publication that provides cryptocurrency education.
Vineet Nair
As a web3 storyteller, Vineet brings a wealth of experience in content, journalism, and management, with hands-on knowledge of metaverses, NFTs, AI, and finance.
Hassan Shafiq
Lunar Strategy
Lunar Strategy.
Mairead Finlay
British writer specialising in NFTs, luxury lifestyle & travel based in Portugal. Previous publications include Business Insider, LoveEXPLORING, The Guardian and My French Country Home Magazine. Previously the SEO Editor of tech & startup website TechRound.
Sandra Vukovic
Content & Marketing Specialist
Content & Marketing Specialist at Lunar Strategy.
David Kevin Jeppesen
Lunar Strategy
Raised in the spring of technology, solving problems and finding simple digital solutions is part of my nature. I’m a teachable individual who is always eager to learn and develop as a person.
Julieta Ose
Crypto Content Creator
Crypto Content Creator at Lunar Strategy.
Gino De Graaf
Google Ads Specialist
Google Ads Specialist at Lunar Strategy.
Sam Runge
Media Manager
Lunar Strategy.
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