The holidays are over, the team is recharged, and we're ready to make 2026 our biggest year yet.
After some well-deserved time off, our crypto marketing agency team is back at our desks in Europe, coffee in hand, ready to help crypto projects win. The energy is high, the strategies are sharp, and we've got big plans for the year ahead.
Quick Look Back at 2025
Last year was one for the books for our crypto marketing agency. We worked with 110+ clients, generated 50M+ impressions, and managed $25M+ in marketing budgets. Our creator network grew to 1,000+ KOLs with 50M+ combined reach. We also helped clients raise $6M+ through KOL rounds with oversubscription rates up to 200x. Community raises brought in another $278M+ in total pledges.
Beyond client work, we launched 4 new products (Kaito Radar, Creator Wire, Vibe Haus, Blixt Editor), published 7 comprehensive marketing guides, and hosted 12 events across Lisbon, France, and Dubai with nearly 5,000 attendees.
The biggest move? We acquired Caliber agency, expanding our team, capabilities, and European footprint in one strategic play.
Doubling Down in 2026
This year, we're building on what worked and doing more of it.
We're staying at the absolute pulse of crypto. Every narrative shift, every emerging trend, every conversation that matters - we'll be there, tracking it, understanding it, and helping our clients capitalize on it.
What we're focused on
The fundamentals remain the same. We're keeping our approach data-driven, our execution sharp, and our standards high. Whether it's helping projects capture mindshare, build engaged communities, or create narratives that stick, we're doubling down on the strategies that move the needle.
We're also continuing the initiatives that made 2025 work.
- More events bringing the crypto community together, starting with our Base Founders event in Lisbon on January 8th.
- More educational content breaking down what actually works in Web3 marketing.
- More infrastructure to support the projects building the future of crypto.
The approach stays consistent
We're a crypto marketing agency operating on real insights, real data, and real results. We're here to help crypto projects win by staying ahead of trends, executing with precision, and building strategies that compound over time.
Let's Build Something
2026 is shaping up to be a big year for crypto. New narratives will emerge, new opportunities will appear, and the projects that execute well will win.
Whether you're launching your first campaign or scaling an established protocol, partnering with the leading crypto marketing agency means getting a proven network, strategies, and track record.
Ready to make moves in 2026? Book a call with our team. We'll talk about where you are, where you want to go, and how we can help.
The year is young, the opportunities are massive, and we're just getting started.
Let's make it count.
Common Questions About Working With Us
What makes Lunar Strategy different from other crypto marketing agencies?
We focus on results. Our campaigns are built around authentic narratives, strategic KOL partnerships, and data-driven execution. We've been in crypto since 2019 and have worked with over 250 projects, giving us deep market knowledge and proven processes.
Do you work with early-stage projects?
Yes. We have a proven record of working with early-stage projects that need strategic support and hands-on execution. We also work with established ecosystems looking to scale.
What services does your crypto digital marketing agency offer in 2026?
We offer comprehensive go-to-market strategies, community management, social media marketing, influencer campaigns, PR, validator operations, custom InfoFI solutions, and SEO.
What regions do you serve?
We work with projects globally, including the USA, UK, Dubai, India, and across Europe.
How can I get started?
Book a discovery call with our team. We'll discuss your project, goals, and how we can help. If there's a fit, we'll move forward with a tailored strategy.
