Olympus approached Lunar Strategy to develop authority on social media and build up the community channels on Telegram and Discord, starting from scratch.
- Build communities from zero, creating all channels and branding guides.
- Create a style guide for the colours and storytelling about the project,
- Craft multiple narratives around different parts of the game in order to attract more members to the community
We successfully built up a vibrant, incentivised community on Discord with 8,000 users and Telegram with 9,500. This helped to grow Olympus's Twitter account to more than 20,000 followers. Combined with active engagement from prominent crypto YouTubers and influentials Twitter KOLs, we helped Olympus sell out the token pre-sale of $500,000.