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Blog

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With over 190 articles and counting, our blog is your go-to option for slicing through the noise of the crypto and Web3 space. Crafted by hands that know the market inside out, our posts are your guide to mastering Web3 marketing.
Crypto
6 Min Read
Jul 17, 2024

Top Crypto AI Conferences To Attend In 2024

We've shortlisted a list of industry-leading AI Crypto Conferences that are a must attend this year! This list includes Crypto AI in Lisbon, AI Crypto Summit Korea, and the Blockchain Expo (Virtual). These events are essential for anyone looking to understand and leverage the intersection of these transformative technologies.
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Crypto
5 min read
Nov 15, 2023

THE LUNAR STRATEGY APPROACH TO BLOCKCHAIN MARKETING: WHY PR MATTERS IN WEB3

Blockchain is revolutionizing marketing strategies, offering brands unprecedented transparency, security, and customer trust.
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Crypto
4 min read
Nov 15, 2023

Top 8 Crypto Marketing Agencies 2024

Discover the top crypto marketing agencies of 2024 with expert blockchain advertising and market solutions. Find the best blockchain agency for your crypto project.
read the article

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Google
4 min read
Jun 8, 2021

YouTube SEO For Businesses - 12 tips to rank higher

YouTube SEO is great for your business. Adjusting your content based on what content Google wants to show is getting more and more critical.
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Crypto
5 min read
Nov 8, 2021

Your Guide to Crypto & NFT Influencer Marketing For Your Next Project

Influencer marketing is not a new concept. Around 2010 is when we saw a surge in influencer marketing.
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Web3
8 min read
Jan 23, 2024

Why Support to Earn is the New go-to Marketing Strategy in Web3

Ever wondered how Waleswoosh became one of the most influential figures on X?
read the article
Google Ads Training
6 min read
May 12, 2020

With a Passion for Training - Join Our Google Ads Training Program

With an interest to educate our audience and clients, we have set up a Google Ads Training Programme which you can follow and get help from.
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Shopping Campaigns
10 min read
Apr 6, 2020

Why You Should Optimize Your Google Ads Shopping Campaign

I saw umpteen number of not so successful shopping campaigns during my tenure as Google Ads Merchant Center Specialist.
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Crypto
7 min read
Dec 12, 2022

Why paid ads are important in Web3

The Lunar Strategy team evaluates the importance of paid ads, what paid ads can bring to your project, and why paid ads are important in Web3.
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NFT Marketing
5 min read
Apr 25, 2022

What is the Best Marketing Budget for an NFT project?

Here at Lunar Strategy, we excel at pushing Crypto and NFT projects forward through the marketing funnel that fits them.
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Web3
4 min read
Jan 24, 2023

What is Web 3.0?

In this article titled "What is Web 3.0?" we explore what Web 3.0 is and how you should prepare for it.
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Gaming
9 min read
Dec 11, 2021

Why Gaming will Drive Mass Adoption of Cryptocurrency

Blockchain was proclaimed to be a disruptive tech once it was clear that cryptocurrency is not the only use that it has.
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SEO
11 min read
Apr 30, 2020

Why SEO Is So Important In Digital Marketing!

The answer is because SEO is really an integral part of Digital Marketing.
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Crypto
12 min read
Dec 11, 2021

Why Blockchain-Based Games Are the Future of the Internet

Blockchain provides its users with value when it comes to digital rights. As such, gamers can share items with others.
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Crypto
10 min read
Dec 21, 2022

What is Influencer Management in Web3

Learn about the power of influencer management in Web3. Discover how to connect with the right influencers and boost your project's success!
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Google Ads
6 min read
Apr 6, 2020

What Is Re-Marketing And How To Get The Most Out Of It?

Increase conversion rates with Re-targeting and Re-marketing. An efficient and rewarding way to advertise in Web3.
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Web3
9 min read
Jan 5, 2023

We Made The Ultimate Web3 Marketing Guide For The Bear Market

Learn how to market your Web3 project in a bear market with our ultimate guide. Get expert tips and strategies to stand out in the crowd.
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Google Ads
8 min read
Apr 6, 2020

What is a Google Ads Account Audit?

Find out the steps and tasks that take place during a Google Ads account audit.
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Web3
7 min read
Jan 11, 2023

Web3 Content Creation In A Bear Market

In this article, the Lunar Strategy team evaluates the best practices for Web3 content creation in a bear market.
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Google Ads
11 min read
May 20, 2021

What is a good ROAS for your business?

It's important to know what a good ROAS is for your company. It can be the key information in your marketing that propels your company.
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Crypto
11 min read
Jun 10, 2021

Updated Google Ads Policy for Cryptocurrency

In a new statement, Google announced that it is all set to update its advertisement policy for cryptocurrencies.
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Google Ads
7 min read
May 11, 2021

Understanding the Changes to Phrase Match and Broad Match Modifier in Google Ads

Google ads strive to offer a platform where businesses and consumers can easily connect. The changes to broad match modifier and phrase matc
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SaaS Growth
9 min read
Mar 13, 2021

Understanding the Basics of Marketing Funnels

Understanding the Basics of Marketing Funnels. In this week’s blog post, we’ll go over the basics of funnels, give you a few tips.
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Lunar Holding LDA
VAT: PT516 253 999
‎ㅤ‎‎
Rua Nova de Sao Pedro,No. 54,
2nd Floor, Office D 9000-048
Funchal, Portugal
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