book meeting
The Full Guide to Strategic Fundraising with KOLs in the Crypto Space

Web3 Public Relations

Lunar Strategy are contributors to some of the leading publications in the crypto space, and we have a large network of connections with editors of top-tier, and mid-tier publications where we will get your story featured. PR is one of the keys to making your project stand out in the crowd. We use articles to help investors and users to learn about news and key features of your project. This helps both new people to learn about your project as well as hyping up the community about the latest.

What We Do
We help web3 projects lay out a foundation & create a brand upon which to build. Public relations is the communication of various updates, features, the latest news, and information on the team behind the project. We create articles and Twitter threads that are published on external publications or internal blogs.
How We Do It
We create a Public Relations Strategy once we have received all of the relevant information from the client. Our PR strategy contains ideal narratives the articles should take on to ensure they are effectively communicated to the audience, as well as external publication suggestions and packages that would best align with the client's niche and target audience.
Why Do We Do it
The point of public relations is to make the public think favorably about the company and its offerings, by writing our own narrative and using the reputation of the leading web3 media. Commonly used tools of public relations include news releases, sponsored articles, blog posts, guest posts, and organic posts.
& Web 3 Growth
We excel at building authentic communities by curating bespoke Web3 and crypto activations for growth-ready companies. Applying our industry-leading expertise gained by collaborating with 100+ Web3 clients and launching more than 1,000 campaigns since 2019, we know what actually works.
Years in Market
Followers Gained
Happy Clients
People in Team


Polkadot is set to empower a fully decentralized web where you, the user, are in charge. Designed to bridge the gap between private...

ICP Internet Computer

The Internet Computer reinvents compute on blockchain, incorporating more than a 1000 years of R&D effort. Everything is now on-chain.

Rowan Energy

Rowan Blockchain is the world's first low-carbon Blockchain. Our blockchain uses a super low powered (therefore low carbon).