Yap Strategy

sales department

We work closely with founders and teams across stages, from early launches to scaled ecosystems. If you’re exploring a campaign, looking for support, or just want to get a sense of how we work, reach out. We’re easy to talk to.

open hours

Mon-Fri 09:00 — 18:00

Jack Haldorsson

Managing Partner

Luka Mrkić

Head of BD

Emil Lindström

BD & Investor Relations

about

Yap Circle is our curated Yapper network designed to give your project consistent Mindshare and credible exposure across X. With 600+ Yappers, we activate waves of organic content around your narrative. It’s a flexible, always-on strategy that reaches deep into crypto’s most active segments without relying on Kaito’s expensive leaderboard campaigns.

Book a Meeting

open hours

Mon-Fri 09:00 — 18:00

What Includes

We run targeted Yap campaigns by publishing briefs to our network of 600+ creators. They opt in and post aligned content that fits your story, timing, and target audience. We coordinate the rollout, monitor performance, and amplify what gains traction.

[ book a meeting ]

Strategy & Onboarding

[ 01 ]

We align on your goals, messaging, timing, and target audiences. Then we define campaign angles, create a clear briefing, and prepare the materials for launch.

Campaign Setup

[ 02 ]

We publish the briefing to our 600+ Yap Circle creators — an open network of aligned, crypto-native voices — inviting them to participate based on interest, timing, and narrative fit.

Activation

[ 03 ]

Creators begin posting organically across X: threads, quote RTs, memes, and reactions. We monitor delivery, track engagement, and amplify high-performing posts via KOLs and ecosystem replies.

Reporting & Wrap-Up

[ 04 ]

We deliver a full report on campaign performance: reach, impressions, engagement, post volume, smart follower exposure and propose next steps for continued momentum.

Bold ideas deserve bold execution. We don’t just market — we craft digital movements that spark attention and drive lasting impact. From strategy to storytelling, our team blends creativity with precision to help brands lead, not follow.

We create purposeful, original work that makes an impact. It’s what drives us — and why + 250 clients worldwide choose Lunar Strategy.

e-mail:

info@lunarstrategy.com

callendly:

book a meeting

open hours

Mon-Fri 09:00 — 18:00

Since 2019

OFFICE:

Lunar Strategy
PT517768933

‎‎Avenida Duque de Loulé 24A
1050-090, Lisboa

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Scale awareness with hundreds of aligned yappers to amplify your project's mindshare across Crypto X.

Strategy & Onboarding

We align on your goals, messaging, timing, and target audiences. Then we define campaign angles, create a clear briefing, and prepare the materials for launch.

Campaign Setup

We publish the briefing to our 600+ Yap Circle creators — an open network of aligned, crypto-native voices — inviting them to participate based on interest, timing, and narrative fit.

Activation

Creators begin posting organically across X: threads, quote RTs, memes, and reactions. We monitor delivery, track engagement, and amplify high-performing posts via KOLs and ecosystem replies.

Reporting & Wrap-Up

We deliver a full report on campaign performance: reach, impressions, engagement, post volume, smart follower exposure and propose next steps for continued momentum.