The Full Guide to Strategic Fundraising with KOLs in the Crypto Space

With a Passion for Training - Join Our Google Ads Training Program

6 min read
May 12, 2020

Tim and I worked together at Google Ads. And it didn't take long for us to realize that we both have a passion for training. A passion that we slowly turned into training of the team. We trained the team on on several topics, such as Google Analytics, Google Billing, Merchant Center etc.

Setting up our consultancy one thing was clear. There had to be a way to share our knowledge and skills. This other than doing the job ourselves. To teach others the tips and tricks. Tips and tricks we have learnt along the journey. This had to be part of what we were going to do.

Starting with Google Ads we have the “Do it Yourself Package”. Where we coach you and teach you with  your company, your reality in your industry as a base. So together we audit your account. We look at how things have been going with the campaigns, where did it go right and where did it go wrong and why?

We set up a new campaign together meanwhile we teach you the best practices. And of course tell you why exactly these ones are the best practices!

If you are new to Google Ads, don't worry! We set up the account and the first campaign together. This meanwhile we teach you the basics and most important things of Google Ads advertisement!

Many years of teaching experience have made me a firm believer in very practical teaching/coaching. To do things at the same time you get to know why you should do it like this. To seamlessly weave together theory and practice. I also noticed that it seem easier to learn when you understand why. As well as if the motivation is high and framework familiar. So what could be better than working for the best of your own company meanwhile you learn more!

Tim Haldorsson
CEO
CEO of crypto and Web3 marketing agency Lunar Strategy, involved in the crypto scene since 2017. Provides forward-thinking Web3 marketing insight as a contributor to Cointelegraph, Rolling Stone, Daily Coin, NFT Plazas, and Finance Magnates.
Jack Haldorsson
CMO
CMO at Lunar Strategy. Been in the crypto space since 2017. Jack leverages his know-how of the blockchain ecosystems and strong KOL relationships to execute result-focused strategies that amplify brand storytelling, drive awareness and grow the project sustainably with the help of Influencer relations.
Adam Westerén
Head of Sales
Adam's passion is to create self-sustainable communities in the Web3 world. He enjoys when you create a Web3 community that can grow by itself. This is what he does in his current role as Head of sales.
William Rejström
COO
As a Community Manager at Lunar Strategy, I'm passionate about finding new ways to connect people, add value and build strong community relationships.
Shann Holmberg
COO
As head of growth at Lunar Strategy, I understand the significant shift away from traditional marketing strategies that Web3 projects require.
Nick Ballanutsa
Crypto Content Creator
Crypto Content Creator, Nick is creating engaging Twitter threads & posts for leading crypto & NFT companies.
Vide Haldorsson
Influencer Manager
Influencer Manager at Lunar Strategy.
Johnny Pedro
Head of Partnerships
Head of Partnerships at Lunar Strategy, creating win-win solutions for Web3 companies. You might have heard his music on Tomorrowland from his previous ventures in the music industry.
Jarrod Frankel
Head of Community
Jarrod is responsible for the teams that provide both engaging social media content and enticing and informative articles for our clients.
Tayler McCracken
Editor at Coin Bureau
Tayler McCracken is the Editor-in-Chief of the Coin Bureau, a leading publication that provides cryptocurrency education.
Vineet Nair
Writer
As a web3 storyteller, Vineet brings a wealth of experience in content, journalism, and management, with hands-on knowledge of metaverses, NFTs, AI, and finance.
Hassan Shafiq
Lunar Strategy
Lunar Strategy.
Mairead Finlay
Writer
British writer specialising in NFTs, luxury lifestyle & travel based in Portugal. Previous publications include Business Insider, LoveEXPLORING, The Guardian and My French Country Home Magazine. Previously the SEO Editor of tech & startup website TechRound.
Sandra Vukovic
Content & Marketing Specialist
Content & Marketing Specialist at Lunar Strategy.
David Kevin Jeppesen
Lunar Strategy
Raised in the spring of technology, solving problems and finding simple digital solutions is part of my nature. I’m a teachable individual who is always eager to learn and develop as a person.
Julieta Ose
Crypto Content Creator
Crypto Content Creator at Lunar Strategy.
Gino De Graaf
Google Ads Specialist
Google Ads Specialist at Lunar Strategy.
Sam Runge
Media Manager
Lunar Strategy.
Your Guide to Crypto & NFT Influencer Marketing For Your Next Project
Your Guide to Crypto & NFT Influencer Marketing For Your Next Project
With a Passion for Training - Join Our Google Ads Training Program
With a Passion for Training - Join Our Google Ads Training Program
What is the Best Marketing Budget for an NFT project?
What is the Best Marketing Budget for an NFT project?
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With a Passion for Training - Join Our Google Ads Training Program
With an interest to educate our audience and clients, we have set up a Google Ads Training Programme which you can follow and get help from.